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Everything About 100% Design In London

100% Design is the UK’s largest design trade show, taking place here at Olympia London

Celebrating it´s 25 years now, the annual furniture trade fair 100% design has been an unmissable event in London’s creative calendar. The 2019 edition runs from 18 to 21 September at Olympia London and will once again encompass all things design from furniture to lighting through to textiles and accessories. Stay tuned because today we´ll show you everything you should know about this trade show!


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They expected 27,000 visitors of professionals, buyers, and design enthusiasts will explore leading trends, upcoming creatives and topical issues from Britain and beyond. The events range from expert talks, forward-thinking showcases, curated installations, product debuts, and even a host of off-site exhibitions.

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This year is the 25th anniversary of 100% Design, the trade’s longest-running fair in the UK. Designers and manufacturers are coming together to celebrate its quarter century, this year with a remarkably high number of exhibitors.

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The show will also include a busy calendar of meetings, with over 50 in-depth discussions and debates with designers and architects on trends and topical issues, including climate change, how we deal with waste, the circular economy and sustainability. Subjects that will be tackled through the highly efficient medium of design. This year speakers include Lee Broom, Naomi Cleaver, Ross Lovegrove, Marten Claesson, Daniel Hopwood, Adam Nathaniel Furman, Susie Rumbold and Sebastian Conran.

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In this London trade show, of course the most trending pieces will not miss and they were from DelightFULL and Essential Home. The Portuguese brands brought plenty of surprises for everyone, showcasing exquisite design furniture and modern interior design references. This year, from Essential Home we will have pieces like Marco dining chair, Sherman sofa, Monocles sideboard and Bertoia round table.


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